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David Ogilvy was an advertising genius. At the age of 37, he founded the New York-based agency that later merged to form the international company known as Ogilvy and u0026 Mather. Regarded as the father of modern advertising, Ogilvy was responsible for some of the most memorable advertising campaigns ever created. Confessions of an Advertising Man is the distillation of all the Ogilvy concepts, tactics, and techniques that made this international best-seller a blueprint for sound business practice. If you aspire to be a good manager in any business, this seminal work is a must-read.
Overview – Confessions of an Advertising Man by David Ogilvy
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- Full Book Name: Confessions of an Advertising Man
- Author Name: David Ogilvy
- Book Genre: Biography, Business, Design, Entrepreneurship, Nonfiction, Psychology, Writing
- Series Synopsis: “”
- ISBN #: 9781904915010
- ASIN #: 1904915019
- Edition Language: English
- Date of Publication: January 1, 1963
- File Name: Confessions_of_an_Advertising_Man_Updated_-_David_Ogilvy.epub, Confessions_of_an_Advertising_Man_Updated_-_David_Ogilvy.pdf
- EPUB Size: 2.4 MB
- PDF Size: 9.1 MB
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